
App marketing
Means to make efforts so that your customers engage with your product
and services on mobile. And it also means boosting your app’s presence in the app store
with clever marketing techniques.App marketing is all about getting your mobile
application noticed, downloaded, and used by your target audience. It involves a mix of
strategies designed to promote your app and ensure it stands out in a crowded
marketplace. One of the key components is App Store Optimization (ASO), which is
similar to SEO for websites