
PPC Marketing
PPC (pay-per-click) marketing allows you to reach more potential customers through
targeted ads and sponsored listings. Google Ads, formerly AdWords, is a great example
of PPC marketing. They use an online auction system that allows you to bid on the ability
to have your ad appear under the sponsored listings in Google search results and on
certain web pages. Because PPC ads are keyword specific and targeted, they drive
customers to your website who are looking for your products or services and are more
likely to make a purchase.Coalition Technologies is a full-service digital marketing
agency with a team of Google-certified PPC specialists who know how to design your
PPC campaigns for maximum profit. Alone or in tandem with other SEO efforts, we’ve
seen some pretty unbelievable ROIs and increases in overall revenue from our PPC
campaigns.